Is your newsletter SPAM?
If you're emailing customers you should be aware of the Australian SPAM Act.
Email marketing can be a really powerful and cost-effective way of keeping in touch with your customers or members of your organisation. But if you're simply just writing an email using your email client software and adding your contacts list to the 'To' field you're not only probably sending SPAM, but you also could be breaking the law.
For more information on "Ensuring that you don't send SPAM" click here.
